How do you look for marketing consultants? Everybody knows that the best way to get business is through personal contacts. Isn’t that why you joined the local chamber of commerce, go to networking events, have a profile on LinkedIn, and play golf at the country club? Business is hard, and building close personal relationships is [...]
Continue reading...10 August 2009
Actually, it’s the most important rule for ANY kind of marketing (not just website marketing), but it’s also the most under estimated, ignored, and trivialized marketing activity you can think of. If you get this one rule wrong, 95% of your marketing efforts will be wasted. It’s not glamorous, it’s not trendy, and it’s not [...]
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14 August 2009
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